Best Product Design Agencies

Netguru vs Excited: full comparison for 2026

Quick verdict

Excited (4.5/5) edges ahead of Netguru (3.9/5) overall. Excited is the better choice for SaaS/fintech teams wanting an award-winning specialist at mid-market rates. Netguru is the stronger option for companies wanting design plus full development, one team. The right choice depends on your project size, budget, and required tech stack.

Netguru vs Excited: head-to-head summary

Criterion Netguru Excited
Founded 2008 2018
HQ Poznań, Poland Lviv, Ukraine (also Tallinn, Estonia)
Team size 401–500 (Clutch listing) 10–49 (Clutch listing)
Rating 3.9 / 5 4.5 / 5
Primary differentiator Product design plus full software delivery from a 400-plus-person team, with client work for IKEA, Volkswagen, and Vinted A 5.0 Clutch rating across 56 reviews and four Red Dot awards, focused narrowly on SaaS and fintech
Pricing model Fixed project, dedicated team, T&M Fixed project, dedicated team
Min. engagement $50K+ (per Clutch listing) $10K+ (per Clutch listing)
Primary tech stack Figma, React, Node.js Figma, Framer, After Effects
Industries served SaaS / B2B software, Financial services / fintech, E-commerce / retail SaaS / B2B software, Financial services / fintech

Netguru vs Excited: overview

Netguru

Netguru pairs product design with full software development, and it has done so since Wiktor Schmidt and Jakub Filipowski founded it in Poznań in 2008. The firm has changed shape recently. It bought Bitcraft in December 2024, adding a Białystok office, and Polish tech outlet ITwiz reports that Robert Scholz, a board member since August 2026, became CEO. Clutch now lists 401–500 employees at headquarters, well below the 600–900+ figures older sources gave, plus a 4.8 rating across 73 reviews and a $50K+ minimum. Clients include IKEA, Volkswagen, OLX, Delivery Hero, Wolt, and Vinted.

Excited

Excited holds a 5.0 Clutch rating across 56 verified reviews as of November 2026, and the agency says Clutch has consistently placed it in the top 5 of its global UX leaders matrix. Founded in Lviv in 2018, it added a Tallinn office and keeps its practice narrow: UX/UI, product design, branding, and motion for SaaS and fintech clients. Its awards shelf has grown too, with four Red Dot, three Webby, two Lovie, and one iF award listed on its site. Clutch reviewers most often mention project management and communication, and the listed minimum is $10K+.

Services and capabilities: Netguru vs Excited

Capability Netguru Excited
Product design ✓ ✓
UX research ✓ ✓
Branding ✗ ✓
Web development ✓ ✗
Mobile development ✓ ✗
Design systems ✗ ✗

Tech stack comparison: Netguru vs Excited

Framework / platform Netguru Excited
Figma ✓ ✓
Webflow N/A N/A
React ✓ N/A
Framer N/A ✓
Adobe Creative Suite N/A ✓
Design systems/Storybook N/A N/A
After Effects N/A ✓

Pricing comparison: Netguru vs Excited

Criterion Netguru Excited
Minimum engagement $50K+ (per Clutch listing) $10K+ (per Clutch listing)
Engagement models Fixed project, Dedicated team, Time & materials Fixed project, Dedicated team
Rate transparency Minimum disclosed Minimum disclosed
Price tier Accessible Accessible

Target audience comparison: Netguru vs Excited

Dimension Netguru Excited
Best company size Startup to mid-market Startup to mid-market
Best industries SaaS / B2B software, Financial services / fintech, E-commerce / retail SaaS / B2B software, Financial services / fintech
Best use cases Large-scale SaaS or e-commerce product design and development, Fintech product build requiring both design and engineering at scale SaaS product redesign for a growth-stage company, Fintech UX/UI overhaul with motion design polish
Typical project type Fixed project Fixed project

Netguru vs Excited: pros and cons

Netguru
+ 4.8 Clutch rating across 73 reviews
+ Design and engineering in one firm, which removes the hand-off between vendors
+ Client list spans IKEA, Volkswagen, OLX, Delivery Hero, and Vinted
+ Six Polish offices, including Białystok added through the 2024 Bitcraft acquisition
- New CEO in 2026 (per ITwiz reporting), so expect some leadership changes during your engagement
- Headcount is now listed at 401–500, below earlier 600–900+ figures, which suggests a smaller bench
- $50K+ minimum (per Clutch listing) and a development-heavy focus suit larger builds better than design-only work
Excited
+ 5.0 Clutch rating across 56 verified reviews, with 5.0 sub-scores for quality and willingness to refer
+ Four Red Dot, three Webby, two Lovie, and one iF award (per company website)
+ SaaS and fintech focus builds genuine domain depth
+ $10K+ minimum and $50–$99 hourly rates (per Clutch listing)
- Clutch lists 10–49 employees, which limits capacity for large parallel workstreams
- Lviv headquarters carries the same continuity questions as other Ukraine-based teams, partly offset by the Tallinn office
- SaaS/fintech focus makes it a weaker fit for healthcare or consumer work

Who should choose Netguru?

A typical fit: large-scale SaaS or e-commerce product design and development.

Product design plus full software delivery from a 400-plus-person team, with client work for IKEA, Volkswagen, and Vinted. Minimum engagement starts at $50K+ (per Clutch listing). Works best with clients in SaaS / B2B software, Financial services / fintech, E-commerce / retail.

Who should choose Excited?

A typical fit: SaaS product redesign for a growth-stage company.

A 5.0 Clutch rating across 56 reviews and four Red Dot awards, focused narrowly on SaaS and fintech. Minimum engagement starts at $10K+ (per Clutch listing). Works best with clients in SaaS / B2B software, Financial services / fintech.

Decision matrix: Netguru vs Excited

Your situation Recommended choice
You need full-ownership delivery on a defined project scope Netguru
You need a large dedicated team for an ongoing programme Netguru
Your budget is at the lower end Excited
You need specialist depth in a specific vertical Netguru
You need staff augmentation or team extension Neither; consider alternatives that offer staff aug
You need consulting before committing to a build Both may offer discovery engagements

Use case fit: Netguru vs Excited

Use case Netguru fit Excited fit Winner
Large-scale SaaS or e-commerce product design and development Strong Limited Netguru
Fintech product build requiring both design and engineering at scale Strong Strong Both equally
SaaS product redesign for a growth-stage company Strong Strong Both equally
Fintech UX/UI overhaul with motion design polish Strong Strong Both equally
Fixed-price product build Limited Limited Both equally
Dedicated design team augmentation Limited Limited Both equally

Verdict: Netguru vs Excited

Excited (4.5/5) is the stronger overall choice for most Product Design projects. A 5.0 Clutch rating across 56 reviews and four Red Dot awards, focused narrowly on SaaS and fintech.

Netguru (3.9/5) is worth a look if you need fintech product build requiring both design and engineering at scale. If your situation matches that, Netguru is a competitive option.

Related comparisons

Netguru vs Excited FAQ

Is Netguru better than Excited?

Excited (4.5/5) scores higher overall, but "better" depends on your use case. Netguru's strongest advantage: 4.8 Clutch rating across 73 reviews. Excited's strongest advantage: 5.0 Clutch rating across 56 verified reviews, with 5.0 sub-scores for quality and willingness to refer.

How do Netguru and Excited differ in pricing?

Netguru uses fixed project, dedicated team, t&m pricing with a minimum engagement of $50K+ (per Clutch listing). Excited uses fixed project, dedicated team pricing with a minimum engagement of $10K+ (per Clutch listing). Neither firm publishes a full rate card; a discovery call is required for project-specific quotes.

Which is better for enterprise: Netguru or Excited?

Netguru is the larger team and typically the better enterprise-scale choice. For very large programmes, verify team size and compliance coverage directly with each agency before shortlisting.

What are the main differences between Netguru and Excited?

Netguru's primary differentiator is: product design plus full software delivery from a 400-plus-person team, with client work for IKEA, Volkswagen, and Vinted. Excited's primary differentiator is: a 5.0 Clutch rating across 56 reviews and four Red Dot awards, focused narrowly on SaaS and fintech. They also differ in team size (401–500 (Clutch listing) vs 10–49 (Clutch listing)), minimum engagement ($50K+ (per Clutch listing) vs $10K+ (per Clutch listing)), and primary industries served (SaaS / B2B software, Financial services / fintech vs SaaS / B2B software, Financial services / fintech).

Verify all details directly with each agency before making a decision.