Best Product Design Agencies

Excited vs Onething Design: full comparison for 2026

Quick verdict

Excited (4.5/5) edges ahead of Onething Design (4.0/5) overall. Excited is the better choice for SaaS/fintech teams wanting an award-winning specialist at mid-market rates. Onething Design is the stronger option for multi-vertical companies, one studio across five industries. The right choice depends on your project size, budget, and required tech stack.

Excited vs Onething Design: head-to-head summary

Criterion Excited Onething Design
Founded 2018 2015
HQ Lviv, Ukraine (also Tallinn, Estonia) Gurugram, India (also Bangalore and San Francisco)
Team size 10–49 (Clutch listing) 85+ (company figure; Clutch lists 50–249)
Rating 4.5 / 5 4.0 / 5
Primary differentiator A 5.0 Clutch rating across 56 reviews and four Red Dot awards, focused narrowly on SaaS and fintech Covers five distinct industries — BFSI, consumer, enterprise, healthcare, automotive — from one team with both US and India delivery presence
Pricing model Fixed project, dedicated team Fixed project, dedicated team
Min. engagement $10K+ (per Clutch listing) $10K+ (per Clutch listing)
Primary tech stack Figma, Framer, After Effects Figma, Sketch, Adobe Creative Suite
Industries served SaaS / B2B software, Financial services / fintech Financial services / fintech, Consumer products, Enterprise transformation, Healthcare, Automotive & mobility

Excited vs Onething Design: overview

Excited

Excited holds a 5.0 Clutch rating across 56 verified reviews as of November 2026, and the agency says Clutch has consistently placed it in the top 5 of its global UX leaders matrix. Founded in Lviv in 2018, it added a Tallinn office and keeps its practice narrow: UX/UI, product design, branding, and motion for SaaS and fintech clients. Its awards shelf has grown too, with four Red Dot, three Webby, two Lovie, and one iF award listed on its site. Clutch reviewers most often mention project management and communication, and the listed minimum is $10K+.

Onething Design

Most boutiques on this list pick a vertical. Onething Design spreads across five: BFSI, consumer products, enterprise, healthcare, and automotive. It took its current name in 2015 (renamed from Ketchup Designs Studio), is headquartered in Gurugram with work in Bangalore and San Francisco, and now describes an 85+ person team. Clutch shows a 4.9 rating across 32 reviews, a $10K+ minimum, and $25–$49 hourly rates, the lowest rate band among the studios here. Its awards include IBDA Best Design Studio in 2020 and 2021.

Services and capabilities: Excited vs Onething Design

Capability Excited Onething Design
Product design ✓ ✓
UX research ✓ ✓
Branding ✓ ✓
Web development ✗ ✗
Mobile development ✗ ✗
Design systems ✗ ✗

Tech stack comparison: Excited vs Onething Design

Framework / platform Excited Onething Design
Figma ✓ ✓
Webflow N/A N/A
React N/A N/A
Framer ✓ N/A
Adobe Creative Suite ✓ ✓
Design systems/Storybook N/A N/A
After Effects ✓ N/A

Pricing comparison: Excited vs Onething Design

Criterion Excited Onething Design
Minimum engagement $10K+ (per Clutch listing) $10K+ (per Clutch listing)
Engagement models Fixed project, Dedicated team Fixed project, Dedicated team
Rate transparency Minimum disclosed Minimum disclosed
Price tier Accessible Accessible

Target audience comparison: Excited vs Onething Design

Dimension Excited Onething Design
Best company size Startup to mid-market Startup to mid-market
Best industries SaaS / B2B software, Financial services / fintech Financial services / fintech, Consumer products, Enterprise transformation
Best use cases SaaS product redesign for a growth-stage company, Fintech UX/UI overhaul with motion design polish BFSI product design for a bank or insurer, Automotive digital interface design
Typical project type Fixed project Fixed project

Excited vs Onething Design: pros and cons

Excited
+ 5.0 Clutch rating across 56 verified reviews, with 5.0 sub-scores for quality and willingness to refer
+ Four Red Dot, three Webby, two Lovie, and one iF award (per company website)
+ SaaS and fintech focus builds genuine domain depth
+ $10K+ minimum and $50–$99 hourly rates (per Clutch listing)
- Clutch lists 10–49 employees, which limits capacity for large parallel workstreams
- Lviv headquarters carries the same continuity questions as other Ukraine-based teams, partly offset by the Tallinn office
- SaaS/fintech focus makes it a weaker fit for healthcare or consumer work
Onething Design
+ 4.9 Clutch rating across 32 reviews
+ $10K+ minimum and $25–$49 hourly rates (per Clutch listing) make it one of the cheapest options here
+ Covers BFSI, healthcare, automotive, consumer, and enterprise from one team
+ IBDA Best Design Studio awards in 2020 and 2021
- Founding date is approximate because the studio was renamed from a predecessor in 2015
- Five-industry breadth gives up depth to single-vertical specialists like UXDA
- India-based delivery means limited real-time overlap for US West Coast teams

Who should choose Excited?

A typical fit: SaaS product redesign for a growth-stage company.

A 5.0 Clutch rating across 56 reviews and four Red Dot awards, focused narrowly on SaaS and fintech. Minimum engagement starts at $10K+ (per Clutch listing). Works best with clients in SaaS / B2B software, Financial services / fintech.

Who should choose Onething Design?

A typical fit: BFSI product design for a bank or insurer.

Covers five distinct industries — BFSI, consumer, enterprise, healthcare, automotive — from one team with both US and India delivery presence. Minimum engagement starts at $10K+ (per Clutch listing). Works best with clients in Financial services / fintech, Consumer products, Enterprise transformation, Healthcare, Automotive & mobility.

Decision matrix: Excited vs Onething Design

Your situation Recommended choice
You need full-ownership delivery on a defined project scope Excited
You need a large dedicated team for an ongoing programme Excited
Your budget is at the lower end Excited
You need specialist depth in a specific vertical Onething Design
You need staff augmentation or team extension Neither; consider alternatives that offer staff aug
You need consulting before committing to a build Both may offer discovery engagements

Use case fit: Excited vs Onething Design

Use case Excited fit Onething Design fit Winner
SaaS product redesign for a growth-stage company Strong Limited Excited
Fintech UX/UI overhaul with motion design polish Strong Limited Excited
BFSI product design for a bank or insurer Limited Strong Onething Design
Automotive digital interface design Limited Strong Onething Design
Fixed-price product build Limited Limited Both equally
Dedicated design team augmentation Limited Limited Both equally

Verdict: Excited vs Onething Design

Excited (4.5/5) is the stronger overall choice for most Product Design projects. A 5.0 Clutch rating across 56 reviews and four Red Dot awards, focused narrowly on SaaS and fintech.

Onething Design (4.0/5) is worth a look if you need automotive digital interface design. If your situation matches that, Onething Design is a competitive option.

Related comparisons

Excited vs Onething Design FAQ

Is Excited better than Onething Design?

Excited (4.5/5) scores higher overall, but "better" depends on your use case. Excited's strongest advantage: 5.0 Clutch rating across 56 verified reviews, with 5.0 sub-scores for quality and willingness to refer. Onething Design's strongest advantage: 4.9 Clutch rating across 32 reviews.

How do Excited and Onething Design differ in pricing?

Excited uses fixed project, dedicated team pricing with a minimum engagement of $10K+ (per Clutch listing). Onething Design uses fixed project, dedicated team pricing with a minimum engagement of $10K+ (per Clutch listing). Neither firm publishes a full rate card; a discovery call is required for project-specific quotes.

Which is better for enterprise: Excited or Onething Design?

Onething Design is the larger team and typically the better enterprise-scale choice. For very large programmes, verify team size and compliance coverage directly with each agency before shortlisting.

What are the main differences between Excited and Onething Design?

Excited's primary differentiator is: a 5.0 Clutch rating across 56 reviews and four Red Dot awards, focused narrowly on SaaS and fintech. Onething Design's primary differentiator is: covers five distinct industries — BFSI, consumer, enterprise, healthcare, automotive — from one team with both US and India delivery presence. They also differ in team size (10–49 (Clutch listing) vs 85+ (company figure; Clutch lists 50–249)), minimum engagement ($10K+ (per Clutch listing) vs $10K+ (per Clutch listing)), and primary industries served (SaaS / B2B software, Financial services / fintech vs Financial services / fintech, Consumer products).

Verify all details directly with each agency before making a decision.