Frog vs ustwo: full comparison for 2026
Quick verdict
ustwo (4.0/5) edges ahead of Frog (3.7/5) overall. ustwo is the better choice for Health, finance, and consumer teams wanting an employee-owned studio. Frog is the stronger option for enterprises needing digital plus physical product design. The right choice depends on your project size, budget, and required tech stack.
Frog vs ustwo: head-to-head summary
| Criterion | Frog | ustwo |
|---|---|---|
| Founded | 1969 | 2004 |
| HQ | San Francisco, CA, USA | London, UK (also Malmö, Lisbon, and New York) |
| Team size | 2,000+ | ~260 (last company figure, 2022; directories list 201–500) |
| Rating | 3.7 / 5 | 4.0 / 5 |
| Primary differentiator | Designs physical hardware (IoT, automotive, medical devices) and the software on it within one team, a pairing most firms on this list dropped years ago | An employee-owned, B Corp-certified studio with a growing healthcare portfolio and clients like Google, DeepMind, and HSBC |
| Pricing model | Project-based, enterprise consulting engagements | Fixed project, dedicated team |
| Min. engagement | Not published | Not published |
| Primary tech stack | Figma, Adobe Creative Suite, Miro | Figma, Sketch, Swift |
| Industries served | Enterprise transformation, Consumer products, Healthcare | Consumer products, Enterprise transformation |
Frog vs ustwo: overview
Frog
frog started in Germany in 1969 as Esslinger Design and moved through Aricent and Altran before Capgemini folded it into Capgemini Invent. Capgemini then merged Fahrenheit 212, Idean, and June21 into the frog brand, which puts the practice at roughly 2,000 people across 35 studios. Physical product work is what separates it here. frog still designs IoT devices, car interiors, and medical hardware alongside the software that runs on them, and very few firms on this page can say the same. No restructuring or leadership news specific to frog had surfaced as of November 2026.
ustwo
ustwo is owned by its employees and certified as a B Corp, an unusual structure for a studio of its size. Matt Miller and John Sinclair founded it in Shoreditch in 2004. Today it lists studios in London, Malmö, Lisbon, and New York, and its client logos include Google, DeepMind, HSBC, Lilly, Peloton, and National Grid. Healthcare is the growth area: the company said in 2025 that health and life sciences now make up a larger share of its work than ever, and that US expansion would continue through 2026. Monument Valley came from ustwo games, a separate company with its own leadership.
Services and capabilities: Frog vs ustwo
| Capability | Frog | ustwo |
|---|---|---|
| Product design | ✓ | ✓ |
| UX research | ✓ | ✓ |
| Branding | ✗ | ✗ |
| Web development | ✗ | ✗ |
| Mobile development | ✗ | ✗ |
| Design systems | ✓ | ✗ |
Tech stack comparison: Frog vs ustwo
| Framework / platform | Frog | ustwo |
|---|---|---|
| Figma | ✓ | ✓ |
| Webflow | N/A | N/A |
| React | N/A | N/A |
| Framer | N/A | N/A |
| Adobe Creative Suite | ✓ | ✓ |
| Design systems/Storybook | ✓ | N/A |
| After Effects | N/A | N/A |
Pricing comparison: Frog vs ustwo
| Criterion | Frog | ustwo |
|---|---|---|
| Minimum engagement | Not published | Not published |
| Engagement models | Fixed project, Retainer | Fixed project, Dedicated team |
| Rate transparency | Minimum disclosed | Minimum disclosed |
| Price tier | Mid-market | Mid-market |
Target audience comparison: Frog vs ustwo
| Dimension | Frog | ustwo |
|---|---|---|
| Best company size | Startup to mid-market | Startup to mid-market |
| Best industries | Enterprise transformation, Consumer products, Healthcare | Consumer products, Enterprise transformation |
| Best use cases | Connected hardware and IoT product design, Automotive or smart-home interface design | Patient-facing digital health service design, Financial services app design for an enterprise bank |
| Typical project type | Fixed project | Fixed project |
Frog vs ustwo: pros and cons
| Frog | |
|---|---|
| + | Hardware-plus-software design across IoT, automotive, and medical devices |
| + | 35 studios give genuine multi-region coverage for global programs |
| + | Five decades of design history to pull case studies from |
| + | Capgemini Invent's technology consultants are available when a project grows past design |
| - | You're hiring a Capgemini Invent brand, and procurement will treat it like one |
| - | Several absorbed agencies (Fahrenheit 212, Idean, June21) now share the name, so team continuity between projects can vary |
| - | Consulting-firm overhead slows small, fast projects compared with a boutique |
| ustwo | |
|---|---|
| + | Employee-owned and a Certified B Corp, so there's no outside owner to answer to |
| + | Healthcare and life sciences work is growing, per the company's 2025 update |
| + | Clients include Google, DeepMind, HSBC, Lilly, and National Grid |
| + | Studios in London, Malmö, Lisbon, and New York |
| - | Latest public headcount is from 2022, so current capacity needs confirming |
| - | Monument Valley belongs to ustwo games, a separate company, so the studio's own credentials are client work |
| - | No published minimum engagement |
Who should choose Frog?
A typical fit: connected hardware and IoT product design.
Designs physical hardware (IoT, automotive, medical devices) and the software on it within one team, a pairing most firms on this list dropped years ago. Minimum engagement starts at Not published. Works best with clients in Enterprise transformation, Consumer products, Healthcare.
Who should choose ustwo?
A typical fit: patient-facing digital health service design.
An employee-owned, B Corp-certified studio with a growing healthcare portfolio and clients like Google, DeepMind, and HSBC. Minimum engagement starts at Not published. Works best with clients in Consumer products, Enterprise transformation.
Decision matrix: Frog vs ustwo
| Your situation | Recommended choice |
|---|---|
| You need full-ownership delivery on a defined project scope | Frog |
| You need a large dedicated team for an ongoing programme | ustwo |
| Your budget is at the lower end | Compare: Frog (Not published) vs ustwo (Not published) |
| You need specialist depth in a specific vertical | Frog |
| You need staff augmentation or team extension | Neither; consider alternatives that offer staff aug |
| You need consulting before committing to a build | Both may offer discovery engagements |
Use case fit: Frog vs ustwo
| Use case | Frog fit | ustwo fit | Winner |
|---|---|---|---|
| Connected hardware and IoT product design | Strong | Limited | Frog |
| Automotive or smart-home interface design | Strong | Limited | Frog |
| Patient-facing digital health service design | Limited | Strong | ustwo |
| Financial services app design for an enterprise bank | Limited | Strong | ustwo |
| Fixed-price product build | Limited | Limited | Both equally |
| Dedicated design team augmentation | Limited | Limited | Both equally |
Verdict: Frog vs ustwo
ustwo (4.0/5) is the stronger overall choice for most Product Design projects. An employee-owned, B Corp-certified studio with a growing healthcare portfolio and clients like Google, DeepMind, and HSBC.
Frog (3.7/5) is worth a look if you need automotive or smart-home interface design. If your situation matches that, Frog is a competitive option.
Related comparisons
Frog vs ustwo FAQ
Is Frog better than ustwo?
ustwo (4.0/5) scores higher overall, but "better" depends on your use case. Frog's strongest advantage: hardware-plus-software design across IoT, automotive, and medical devices. ustwo's strongest advantage: employee-owned and a Certified B Corp, so there's no outside owner to answer to.
How do Frog and ustwo differ in pricing?
Frog uses project-based, enterprise consulting engagements pricing with a minimum engagement of Not published. ustwo uses fixed project, dedicated team pricing with a minimum engagement of Not published. Neither firm publishes a full rate card; a discovery call is required for project-specific quotes.
Which is better for enterprise: Frog or ustwo?
ustwo is the larger team and typically the better enterprise-scale choice. For very large programmes, verify team size and compliance coverage directly with each agency before shortlisting.
What are the main differences between Frog and ustwo?
Frog's primary differentiator is: designs physical hardware (IoT, automotive, medical devices) and the software on it within one team, a pairing most firms on this list dropped years ago. ustwo's primary differentiator is: an employee-owned, B Corp-certified studio with a growing healthcare portfolio and clients like Google, DeepMind, and HSBC. They also differ in team size (2,000+ vs ~260 (last company figure, 2022; directories list 201–500)), minimum engagement (Not published vs Not published), and primary industries served (Enterprise transformation, Consumer products vs Consumer products, Enterprise transformation).
Verify all details directly with each agency before making a decision.