Huge Inc vs Fireart Studio: full comparison for 2026
Quick verdict
Fireart Studio (4.5/5) edges ahead of Huge Inc (3.8/5) overall. Fireart Studio is the better choice for startups and mid-market companies that want a single studio to handle both product design and full software development.. Huge Inc is the stronger option for large enterprise brands comfortable with a big, recently-restructured agency rather than an independent boutique.. The right choice depends on your project size, budget, and required tech stack.
Huge Inc vs Fireart Studio: head-to-head summary
| Criterion | Huge Inc | Fireart Studio |
|---|---|---|
| Founded | 1999 | 2013 |
| HQ | Manhattan, NYC, USA (relocated from Brooklyn Oct 2025) | Warsaw, Poland (Ukraine-founded roots) |
| Team size | ~1,240 | 100–150+ |
| Rating | 3.8 / 5 | 4.5 / 5 |
| Best for | Large enterprise brands comfortable with a big, recently-restructured agency rather than an independent boutique. | Startups and mid-market companies that want a single studio to handle both product design and full software development. |
| Pricing model | Project-based, retainer | Fixed project, dedicated team, T&M |
| Min. engagement | Not published | $20K (per company website; independently unverifiable) |
| Primary tech stack | Figma, Adobe Creative Suite, React | Figma, React, Next.js |
| Industries served | Enterprise transformation, Consumer products | SaaS / B2B software, Consumer products |
Huge Inc vs Fireart Studio: overview
Huge Inc
Huge Inc was founded in 1999 in Brooklyn by David Skokna, Sasha Kirovski, Gene Liebel, and Aaron Shapiro, and relocated to Manhattan in October 2025. The agency was long part of Interpublic Group before being sold to private equity firm AEA Investors in December 2024 and merged with Hero Digital — a recent restructuring worth disclosing to prospective clients. Post-merger headcount sits around 1,240, and engagement sizes are typical of a large agency rather than published per-project.
Fireart Studio
Founded in 2013 with roots in Ukraine, Fireart Studio is now headquartered in Warsaw, Poland, having grown from 1 to 150+ people over ten years. The studio has delivered 700+ projects for 200+ clients and holds Clutch recognition as a 'Leading UX Design Team' along with Top Graphic Design Company recognitions from Clutch, DesignRush, and The Manifest. Fireart positions itself as a boutique digital product design and software development studio.
Services and capabilities: Huge Inc vs Fireart Studio
| Capability | Huge Inc | Fireart Studio |
|---|---|---|
| Product design | ✓ | ✓ |
| UX research | ✓ | ✓ |
| Branding | ✓ | ✗ |
| Web development | ✓ | ✓ |
| Mobile development | ✗ | ✓ |
| Design systems | ✗ | ✗ |
Tech stack comparison: Huge Inc vs Fireart Studio
| Framework / platform | Huge Inc | Fireart Studio |
|---|---|---|
| Figma | ✓ | ✓ |
| Webflow | ✓ | N/A |
| React | ✓ | ✓ |
| Framer | N/A | N/A |
| Adobe Creative Suite | ✓ | ✓ |
| Design systems/Storybook | N/A | N/A |
| After Effects | N/A | N/A |
Pricing comparison: Huge Inc vs Fireart Studio
| Criterion | Huge Inc | Fireart Studio |
|---|---|---|
| Minimum engagement | Not published | $20K (per company website; independently unverifiable) |
| Engagement models | Fixed project, Retainer | Fixed project, Dedicated team, Time & materials |
| Rate transparency | Minimum disclosed | Minimum disclosed |
| Price tier | Mid-market | Accessible |
Target audience comparison: Huge Inc vs Fireart Studio
| Dimension | Huge Inc | Fireart Studio |
|---|---|---|
| Best company size | Startup to mid-market | Startup to mid-market |
| Best industries | Enterprise transformation, Consumer products | SaaS / B2B software, Consumer products |
| Best use cases | Enterprise brand and digital product redesign, Large-scale web platform modernization | End-to-end SaaS product design and development, Startup MVP design and build |
| Typical project type | Fixed project | Fixed project |
Huge Inc vs Fireart Studio: pros and cons
| Huge Inc | |
|---|---|
| + | 26 years of brand history and enterprise digital design case studies |
| + | Large post-merger headcount (~1,240) gives significant delivery capacity |
| + | Broad service range covering brand, product, and web design/development |
| + | Recent relocation and merger bring fresh Hero Digital capabilities into the brand |
| - | Sold to private equity firm AEA Investors in December 2024 and merged with Hero Digital — a recent ownership and structural change still settling |
| - | Long tenure inside Interpublic Group followed by a 2024 sale means less continuity than an independently owned boutique |
| - | Large-agency engagement sizes are not published, making budget planning harder for smaller teams |
| Fireart Studio | |
|---|---|
| + | 700+ delivered projects for 200+ clients over 12 years is one of the deepest track records among boutique studios in this list |
| + | Clutch-recognized 'Leading UX Design Team,' with additional Top Graphic Design Company recognitions from DesignRush and The Manifest |
| + | Grew from 1 to 150+ people while retaining a boutique, single-studio culture |
| + | Combines product design with full software development, reducing hand-off risk |
| - | Relocated its HQ from Ukraine to Warsaw amid regional instability — worth noting for clients evaluating delivery continuity |
| - | $20K minimum engagement (per company website; independently unverifiable) is mid-tier relative to the most accessible boutiques in this list |
| - | Broad software-development focus means slightly less pure design specialization than research-only studios |
Who should choose Huge Inc?
Huge Inc is the right choice for large enterprise brands comfortable with a big, recently-restructured agency rather than an independent boutique..
One of the largest and longest-running digital agencies on this list, post-merger with Hero Digital under AEA Investors ownership. Minimum engagement starts at Not published. Works best with clients in Enterprise transformation, Consumer products.
Who should choose Fireart Studio?
Fireart Studio is the right choice for startups and mid-market companies that want a single studio to handle both product design and full software development..
700+ delivered projects across 200+ clients with independently-verified 'Leading UX Design Team' recognition on Clutch. Minimum engagement starts at $20K (per company website; independently unverifiable). Works best with clients in SaaS / B2B software, Consumer products.
Decision matrix: Huge Inc vs Fireart Studio
| Your situation | Recommended choice |
|---|---|
| You need full-ownership delivery on a defined project scope | Huge Inc |
| You need a large dedicated team for an ongoing programme | Fireart Studio |
| Your budget is at the lower end | Compare: Huge Inc (Not published) vs Fireart Studio ($20K (per company website; independently unverifiable)) |
| You need specialist depth in a specific vertical | Huge Inc |
| You need staff augmentation or team extension | Neither; consider alternatives that offer staff aug |
| You need consulting before committing to a build | Both may offer discovery engagements |
Use case fit: Huge Inc vs Fireart Studio
| Use case | Huge Inc fit | Fireart Studio fit | Winner |
|---|---|---|---|
| Enterprise brand and digital product redesign | Strong | Limited | Huge Inc |
| Large-scale web platform modernization | Strong | Limited | Huge Inc |
| End-to-end SaaS product design and development | Limited | Strong | Fireart Studio |
| Startup MVP design and build | Limited | Strong | Fireart Studio |
| Fixed-price product build | Limited | Limited | Both equally |
| Dedicated design team augmentation | Limited | Limited | Both equally |
Verdict: Huge Inc vs Fireart Studio
Fireart Studio (4.5/5) is the stronger overall choice for most Product Design projects. 700+ delivered projects across 200+ clients with independently-verified 'Leading UX Design Team' recognition on Clutch. It is best for startups and mid-market companies that want a single studio to handle both product design and full software development..
Huge Inc (3.8/5) is the better choice when large enterprise brands comfortable with a big, recently-restructured agency rather than an independent boutique.. If your situation matches those criteria, Huge Inc is a competitive option.
Related comparisons
Huge Inc vs Fireart Studio FAQ
Is Huge Inc better than Fireart Studio?
Fireart Studio (4.5/5) scores higher overall, but "better" depends on your use case. Huge Inc is better for large enterprise brands comfortable with a big, recently-restructured agency rather than an independent boutique.. Fireart Studio is better for startups and mid-market companies that want a single studio to handle both product design and full software development..
How do Huge Inc and Fireart Studio differ in pricing?
Huge Inc uses project-based, retainer pricing with a minimum engagement of Not published. Fireart Studio uses fixed project, dedicated team, t&m pricing with a minimum engagement of $20K (per company website; independently unverifiable). Neither firm publishes a full rate card; a discovery call is required for project-specific quotes.
Which is better for enterprise: Huge Inc or Fireart Studio?
Fireart Studio is the larger team and typically the better enterprise-scale choice. For very large programmes, verify team size and compliance coverage directly with each agency before shortlisting.
What are the main differences between Huge Inc and Fireart Studio?
Huge Inc's primary differentiator is: one of the largest and longest-running digital agencies on this list, post-merger with hero digital under aea investors ownership. Fireart Studio's primary differentiator is: 700+ delivered projects across 200+ clients with independently-verified 'leading ux design team' recognition on clutch. They also differ in team size (~1,240 vs 100–150+), minimum engagement (Not published vs $20K (per company website; independently unverifiable)), and primary industries served (Enterprise transformation, Consumer products vs SaaS / B2B software, Consumer products).
Verify all details directly with each agency before making a decision.